RAINBOW SIX SIEGE
Ubisoft
siege the day
We weaponized the magnetic swagger of Idris Elba to relaunch the storied Rainbow Six franchise as a competitive arena shooter.
Our live action launch trailer helped establish a bold new brand tone and shift the hype machine into hyperdrive.
When Idris Elba commands you to "Siege the Day," it's the most intimidating use of puns ever.
— Comicbook.com
